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Brand Audit: Is Your Legal Persona Ready for a Refresh?
Tuesday, September 10, 2024
10:30 AM PDT/11:30 AM MDT/12:30 PM CDT/1:30 PM EDT/6:30 PM GMT/7:30 PM CEST
Ready to supercharge your marketing strategy and finish the year with a bang? Join us for the Women Lawyers Section Networking Call on Tuesday, September 10 at 1:30 PM EDT!
As lawyers, our personal brand is our most valuable asset. It’s not just about the cases we win – it’s about how clients, colleagues, and the community perceive us. Evaluating your personal brand is crucial to ensure it aligns with your professional goals, reflects your unique strengths, and differentiates you in a crowded marketplace.
In this session, legal marketing consultant Amber Vincent will share strategies to critically assess your brand, identify areas for growth, and advise on how to make necessary adjustments to your brand statements. These insights will help position you to build lasting relationships and achieve greater success.
Whether you're just starting your legal career or looking to elevate it, understanding how to evaluate and refine your personal brand is key to long-term success in the legal field.
Don’t miss this opportunity to connect with like-minded professionals and set yourself up for success – see you there!
Register Now!
Speaker
Amber Vincent
Alyn-Weiss & Associates, President
Amber Vincent is president of Alyn-Weiss & Associates, a consulting firm exclusively focused on creating strategic marketing plans and differentiating ways to market small-to-midsize law firms across the United States. Her team brings an energetic approach to blending digital and traditional marketing tactics to help lawyers and law firms stay relevant and connected with key contacts for business development. She works with business, defense, and plaintiffs law firms and their internal marketers to pinpoint marketing methods which strengthen referrals lines and generate potential clients. For over 20 years, Amber has lectured at numerous legal associations and business groups on trends in legal marketing, and worked with lawyers across the country providing tips and guidance on how they might fulfill their work and personal goals. She is a member of the American Bar Association’s Law Practice Management Section, Young Lawyers Division and Women Rainmakers. She is also past chair of the Legal Marketing Association’s Rocky Mountain Chapter and a member of the Denver and Midwest LMA chapters.