to the times, as the last conference drew around 200 lawyers from around the world. At that original conference, they adopted the tagline, "Good people who happen to be good lawyers." Primerus was born and on its way. know what makes a good lawyer and how to find one. The brochure he published in the early 1990s, "How to Judge an Attorney," became the basis for the Six Pillars values that every member of Primerus to this day must adhere to in their daily practice of law: longtime Primerus member Duncan Manley of Christian & Small in Birmingham, Alabama, the Six Pillars are critical to making Primerus work. "I think the establishment and publication of the Six Pillars has contributed greatly to the legal industry because clients are comfortable calling on Primerus lawyers, even those they do not know, to handle their legal matters knowing they will honor and abide by the Six Pillars," Manley said. "I don't know of another legal organization that makes such a strong commitment to clients." Manley's firm joined Primerus in 2003 because of these noble ideals. "I was concerned about the experienced and I thought Primerus could help change that," he said. society of strictly small to medium-sized firms, making it unique among various law firm networks and organizations. In fact, it remains unique today for that same reason Primerus law firms have on average 14 lawyers. By bringing together small to medium-sized law firms, Primerus allows clients to avoid the high overhead and bureaucracy of "big" law, while also enjoying the benefits of a global alliance, including assurance that all members have met the same stringent quality standards. Donald Winder, partner at Magleby Cataxinos & Greenwood, P.C. in Primerus National Conference in Scottsdale, Arizona, coinciding with the coldest Nov. 4 in Arizona history. The event would go on to be held every year, with its name later changing to the Primerus Global Conference. |